Augmented Reality Pioneer Metaio gets acquired by Apple
So Apple has bought the German augmented reality company Metaio. I learned of the announcement via Tweetdeck and Magdalena Rogl's Twitter account where she posted a picture of this document.
I send a huge congrats to Metaio's founders Thomas and Peter. Metaio has been around longer than a decade and continued to push the limits of the AR envelope with their computer vision and tracking technologies. I have been a fan of Metaio's technology for some time now as seen in the videos below.
It definitely doesn't come as a shock that this company got acquired as they have great augmented reality tech and some good AR patents, but I am shocked it was by Apple and I am curious to see what they do with this technology now. With such big players like Apple, Facebook, Google, and others coming into the AR & VR space, our lives are about to get a lot more mixed with the digital world. Strap in and hold on!